Blog Read the latest perspectives from our team of subject matter experts and others 4 Ways CROs Can Ensure a Bright Future for PharmaAs pharmaceutical companies turn to CROs (Clinical Research Organizations) for trial design and technology, there are new opportunities emerging with healthcare data intelligence that can help ensure a bright future… Continue reading → Read the article Post Topics:Artificial Intelligence Commercialization Diversity & Inclusion Drug Development KOL Engagement Medical Devices Provider Data Research Post Industries:Commercialization Medical Devices Payors Pharmaceutical & Biotechnology Provider Data Research CommercializationHow To Patent a Medical DeviceMedical devices are useful and non-obvious—the criteria that must be met before considering an application for a U.S. patent. However, a patent is only reviewed for those who can prove… Continue reading → Read the article CommercializationMedical DevicesThe Most Surprising Thing About Selling to PhysiciansSelling to doctors used to be more straightforward than it is today. Reps could drop by the practice office with lunch or snacks in hand, and catch the doctor in… Continue reading → Read the article CommercializationMedical DevicesSelling to Hospitals Executives With Healthcare Data: Your Complete GuideCongratulations for landing the meeting with the hospital c-suite, physician leadership or perhaps an influential purchasing agent. The bad news? The hard work of selling your medical product or service… Continue reading → Read the article CommercializationMedical Devices12 Ideas for Sales Meeting Content With Hospitals or DoctorsPlanning great content for each sales meeting with hospital execs and physician leaders is equally, if not more, important than the actual meeting. Without a focused agenda, the right content,… Continue reading → Read the article CommercializationMedical DevicesUltimate Guide to Smarter Healthcare Marketing StrategiesLike many well-seasoned healthcare marketers, planning and executing outreach campaigns to target physicians may conjures up memories of poring over countless spreadsheets, with a feeling of dread that you’ll be… Continue reading → Read the article CommercializationMedical DevicesBuild a Digital Healthcare Marketing Campaign in 5 StepsWe’ve all seen the billboards, lining the highways in our cities, advertising the wait times in the ER. A not so subtle reminder that (potentially) expedient service is available during… Continue reading → Read the article«‹25262728