Blog Read the latest perspectives from our team of subject matter experts and others Clinical Trials Are Going Global: Is Your Site Selection Strategy Ready?The pharmaceutical industry has undergone a seismic shift over the past 25 years. Clinical trials have fundamentally transformed from a predominantly U.S.-centered activity to a truly global enterprise. The implications… Continue reading → Read the article Post Topics:Artificial Intelligence Commercialization Drug Development Global Impact KOL Engagement Patient Representation Provider Data Post Industries:Digital Health Health Plans Pharmaceutical & Biotechnology KOL EngagementKOL Presentations Go DigitalWe live in an increasingly digital world and key opinion leaders (KOLs) are no exception. Though face-to-face meetings and presentations are still the preferred way for KOLs to interact with… Continue reading → Read the article CommercializationHow to Estimate Market Opportunity When Launching New MedTech ProductsImagine your team has been iterating on an innovative idea for a new MedTech device. So how do you decide if commercializing that product will result in ROI for your… Continue reading → Read the article Drug DevelopmentKOL EngagementThe Roles of KOLs in the Drug Development ProcessKey opinion leaders (KOLs) play an important role throughout the entire drug development and approval process. Most companies work with KOLs during Phases IIIa and IIIb as well as during… Continue reading → Read the article KOL EngagementOpinion Leader Identification: Big Data to KOL Short ListFor a pharmaceutical company, the decision to work with a certain key opinion leader (KOL) is very important. Engaging the right KOL is critical in establishing credibility among physicians… Continue reading → Read the article CommercializationThe Dos & Don’ts of Healthcare DatasetsWhere will you find your next MedTech sales opportunity? Healthcare datasets can be great tools for identifying prime prospects in your market. Leveraging healthcare datasets to market your MedTech systems,… Continue reading → Read the article CommercializationSales Associations and Networking Groups for MedTech ProfessionalsMedTech salespeople are understandably so focused on their day-to-day sales activities and quotas that they often miss opportunities to improve their knowledge, skills, and networking opportunities. The most proactive MedTech… Continue reading → Read the article«‹1718192021›
