The Role of Medical Affairs in Impacting Clinical Behavior & Closing Care Gaps

Webinar Series – 1:1 with H1

In a world of ever-changing healthcare policies, emerging markets, and constant technological advances, the role of medical affairs has grown exponentially in recent years. Medical affairs teams must be able to leverage data and research to understand their scientific share of voice and impact clinical behavior in order to close care gaps.

But how can they do so? In this video, we’ll explore three essential questions medical affairs and MSLs need to ask themselves when crafting strategies for closing care gaps and impacting clinical behavior. Let’s dive in!


Learn more about how you can measure the impact of medical affairs here.